Our research-based process is focused on you. Your goals. Your targets. Key communication points. Conversion goals. Your ROI priorities. We shine light into every corner, and learn as much as we can about what's most important to you.


Our research pays off, as now we know exactly what to focus on, whom we're speaking to, how to speak to them; and why, where and when your audiences will engage with the work. Now, we’re ready to create.


Now we use all the creative tools at our disposal. Imagery. Music. Animation. Tone. Color. Human energy. And the most important of all, Story.

Proud to work with these organizations

Hey! Original Storytelling develops smart, insightful and compelling creative work that leverages every letter, every comma, every second of video, every digital ad, every moment communicating who you are, and where you should be, in the minds of your consumers.

Being a video production company in Rochester, Minnesota – our goal at Hey! is to provide you with the creative and strategy strengths of an advertising agency, with the production skills of a dedicated television and video production house. We develop creative work that people will watch more than once, creative content that pushes your brand forward with each view. Our goal is simple: to grab viewers’ attention in the first 5 seconds and never let it go.

Hi. Welcome to Hey! Original Storytelling.

In college, I studied journalism with a focus in advertising.  After a 7-year stretch of working in local news and at a PBS affiliate – I’ve spent the last 11 years creating videos with and for clients. My first focus is always on the message. I ask my clients a lot of questions. This helps ensure I get the messaging and tone correct. My education in advertising means I understand positioning – first I figure out where my clients want to be positioned in the marketplace – and then I work to produce work that will get them there.

Thanks for visiting, please reach out and let’s talk about your project.

Donny Rowles